Microsoft announced late Monday night that it will buy Nokia's mobile phone business -- a momentous deal that pits Microsoft squarely against Apple and Google in the hotly contested smartphone arena. The €5.4 billion ($7.2 billion) acquisition gives Microsoft control of the second-largest mobile phone manufacturer in the world, according to IDC. The Finnish Nokia (NOK) is well behind Samsung in cell phone sales but far ahead of third-place Apple (AAPL, Fortune 500), according to IDC... click for more
Begun...the phone wars has.
Quote from: TriniWyatt on September 03, 2013, 12:37:56 PMBegun...the phone wars has.With a hot 4% market share? I'll just wait here..... Samsung Galaxy Note 2 | Omega v17 I SwiftKey | Tapatalk 4
Wyatt, yUh have to understand Microsoft don't want to buy other OEMs.MS was never that kind of company, they was always software and services, and work closely with OEMs for the hardware. Dell, Asus, Samsung, HP, etc etc etc.Same thing was intended with WP, they wanted to make the software, and let htc, Samsung, lg, nokia etc do the hardware. But a few things happen that force Microsoft hand.On the PC side: OEMs was not getting with the windows 8 plan, and they was trying to produce windows 7 devices to run windows 8, so MS had to step up to the plate to show them how to make a windows 8 device (surface). Some may say it come to late, but remember making a surface was never Microsoft intention, they did it cuase they was backed into a corner by the OEMs.On Phone Side: Something similar happened with nokia. Firstly, HTC, Samsung and the others was not putting they best foot forward for WP. Samsung always offered their last generation, So when GS3 was on d market, we got GS2 hardware, when GS4 hit, we NOWWWWW getting GS3 hardware. That's why Microsoft got in bed so strongly with nokia, cuase they commited to WP. Nokia's marketcap whent he deal was made, was 90 BILLION! Many said "why MS don't just buy nokia" Seriously, at 90 Billion marketcap and a commitment to windows phone, why would u buy them?It just so happened that nokia monopolized the windows phone marketshare, currently holding a whopping 89%. Microsoft tried to balance it by pushing HTC as the "Premiere" WP OEM. Buy nokia was too hard to beat, and d reason being, Nokia put they best foot forward, their devices are simply awesome. So now Microsoft end up in the position, where a single OEM controls the entire faith of Windows Phone. A OEM that marketcap has now dropped from 90 Billion to 5.............If anything happens to nokia, windows phone is dead. Anything meaning, if they decide to go android, Microsoft just have to pack up and leave. They couldn't allow that, and now that nokia cheap, is time to buy. If MS had bought nokia when they were worth 90 Billion, they would have lost a lot more money than WP struggling. And they could have bought nokia and wp still struggle loosing even more. Microsoft don't think short-term, they does think long-term I keep saying it.And that's why they aint buy blackberry "yet". Long Term it was not strategic for them to buy blackberry at that time. A few years later when blackberry is worth very little sans patents, now mite be d best time to get them. Microsoft watching 10-20 years down d road eh. Struggling on a platform for a 5 years is no problem to them. (Xbox).They not going to run out haphazardly and just buy nokia, or just buy blackberry, When they can get those companies for a steal in a mere 5 years... And the money they would bury to brute-force theyself back into the market, mite be way less than theyw oudl have to pay for a 90billion $ nokia etc. (For the record, they bought nokia for 7 Billion, a whopping 83 Billion Dollor saving, by contrast, they only wrote off 900 million in losses for the surface rt)
