Author Topic: Netflix in trouble?  (Read 2526 times)

Offline woodyear99

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Netflix in trouble?
« on: July 13, 2011, 09:13:45 AM »
This isn't sounding good :s


http://www.pcmag.com/article2/0,2817,2388343,00.asp

So what's the problem? Netflix customers like me are migrating from the labor- and cost-intensive disc shipping services to the largely all digital streaming option. Netflix's costs must be tumbling and with lots and lots of new $8-a-month, streaming-only subscribers, there should be nothing but blue skies ahead for Netflix. If only that were true.

As this story on CNNMoney explains and even Netflix's own CEO Reed Hastings has revealed, Netflix will have to shell out millions and millions of dollars (if not billions) just to keep the content it currently offers in its Watch Instantly library. During June's D9 conference in California, Hastings readily admitted that it was going to cost money to deliver the kind of streaming experience customers demand: "Part of our goal is to make subscribers happy and part is to make our content partners really happy and part of that is writing really big checks," he said.

CNN reports that many of the contracts Netflix signed with the studios had a user cap. As Netflix blows by those caps, the contracts implode and Netflix loses access to the content. Paying a lot more money is one way to get the movie and TV shows back, but the new deals Netflix signs will be far more expensive than those the partners drafted three or four years ago.
« Last Edit: July 13, 2011, 09:15:19 AM by woodyear99 »

Carigamers

Netflix in trouble?
« on: July 13, 2011, 09:13:45 AM »

 


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