Samsung goes mad for 3D TVCES 2010 But isn't quite sure of the factsBy Lawrence Latif in Las VegasThursday, 7 January 2010, 17:41SAMSUNG USED its CES 2010 press conference to focus attention on its TVs.Not only was 3DT V the theme of the day but the company also announced the introduction of Samsung Apps for their upcoming units.With all the big telly players focusing on 3D TV, Samsung had the first crack to tempt us with their ultra thin 9000 series screens which were shown to be as thin as pencil.The headline model not only has looks good enough to wow, something which Samsung isn't particularly known for, but it has some interesting gadgets too. For instance the remote control can be used to view the television. It can also be linked up to your mobile so you can control the screen from your phone, provided you have a Samsung phone of course.3D TV won't be limited to the newer generation of LCD screens either, with Samsung also putting the technology into unfashionable plasma displays.Of course these new-fangled 3D TVs are pretty useless without content, so out rolled Samsung's newest friends from Dreamworks and Technicolor, all sporting the required eye gear to watch one of their creations. Both promised "eye popping visuals" and 3D effects as good as you get in the cinema, without the sticky floors one presumes.What's most interesting of all is the ability for the 9000 series units to convert existing 2D content into 3D. One must assume this sort of new dimension scaling won't render the ultimate results but Samsung suggests that this should tide early adopters over until more source content is available.The other announcement was the introduction of Samsung Apps, or SAPPs, for the company's TVs. With a supposedly 'open platform' for developers, though API information wasn't forthcoming at this stage, the company has already signed up some big names including Blockbuster and Netflix.Continuing on the display theme, Samsung rolled out LED backlit digital signage screens. Dubbed the EX line coming in at 46 and 55 inches, it was claimed to be "Samsung's thinnest, lightest and most energy efficient professional LCD display in the 46 inch and 55 inch screen class to date". However it seems Samsung was asking us mere hacks to verify its own claims as the press release followed that statement with "(where is this info from?)". We'll gladly pony up the information, for a price.All in, Samsung apparently might or might not know if it really has the thinnest, lightest and most energy efficient LCD display but it does have a whole load of 3D TVs that it wants to shift in 2010. µ
They need to get everyone on bluray and hdtv first!